Two people.
A shared love
for the details.
We’re Lilly and Daniel—a graphic designer and a software engineer. What started with our own wedding became a way to bring our two worlds together, creating personal wedding websites and thoughtful details for other couples.
We made what we
were looking for.
When we started thinking about inviting people to celebrate our wedding, we wanted something we hadn’t seen before. Something that felt like us. We also wanted to keep the organising simple.
So, over a weekend, Lilly gathered photographs, made embossed details and photographed an envelope frame by frame for a stop-motion animation. Daniel built the website and an RSVP flow with a twist: we could see how many guests were coming, but their names stayed a surprise. Guests received an invitation to a WhatsApp group so they could coordinate with each other.
Then we sent it out. People were really, really excited.
We realised we’d created something that meant more than we’d expected. The invitation was already part of the celebration. And we’d loved making it together.
That’s where Liebling & Älskling began: with something we wanted for ourselves, and the thought that other couples might want something just as personal.
Lilly Riemer
Design & Illustration
Lilly studied illustration and design in Hamburg. Alongside her creative work, she worked in hospitality on St. Pauli—which is where she met Daniel.
As an in-house designer at Aladin Center on the Reeperbahn, she designed souvenirs, packaging, merchandise, postcards and countless other things. Moving between formats, materials and ideas became second nature.
After moving to Sweden in 2023, she began freelancing full-time in Stockholm, helping brands with whatever the project called for. A bit of a Swiss Army knife of design.
Illustration, painting, lettering, embossing, visual identities, websites and animation: she enjoys bringing different disciplines together. If an idea needs a technique she hasn’t tried yet, she’ll probably want to learn it.
For wedding projects, that curiosity becomes something personal—finding the details that matter to you and giving them a place in the design.
Explore Lilly’s workDaniel Workinn
Development & Digital Experience
Daniel’s route into software began at KTH in Stockholm in 2012. After a detour into trading and building his own tools, he returned to university in 2020, completing his engineering degree in 2023 with a focus on data science and entrepreneurship.
At Caesari AB, he has combined software engineering with operations: building trading systems, looking after the infrastructure behind them and helping other engineers do their best work. He likes making complicated things feel simple.
Working with Lilly brought that thinking into design—sometimes at exactly the point where her patience with the code ran out.
For Liebling & Älskling, Daniel brings the visual ideas to life and thinks through everything happening behind them: how guests reply, how information stays organised and which small automations could make planning easier.
He likes a good workflow. Even better when you barely have to think about it.
Explore Daniel’s work
Philo
A big part of our life. Now part of our logo.
Our 14½-year-old former stray from Romania is a big part of our story—and the reason we get at least 10,000 steps a day.
She’s travelled back and forth between Hamburg and Stockholm with Lilly, is an excellent cuddler, and now lends her lovely profile to Liebling & Älskling.